Use Bundling To Increase Your Profits And Sales

 
Use Bundling To Increase Your Profits And Sales An effective way to increase your profits and sales is to bundle many products or services together into one package. This gives people more reasons to buy your products and services. People also have come to believe package deals are a better value. You want all the products or services to be closely related. For example: if you're selling a computer you could add in software, hardware, computer furniture, etc. There are many ways to go about choosing the right products or services to bundle into one package....
 

To Sell Successfully, You Have to Be Willing to Be Different

 
We are complex. We confidently assert that we are independent thinkers but then we can feel uncomfortable -- even embarrassed - if we break out of "the norm." However, in business the biggest rewards often go to people who are willing to be different. One night, I was in a mall at suppertime. There were a dozen places to eat at the food court and the crowd was thin. Behind one counter, a middle-aged Oriental woman passionately took action to improve her odds of success. In thickly accented English, she crowed at every potential customer within ten feet, "Hi!...
 

How to Buy Wholesale Store Fixtures for Your Business

 
It may sound funny, but honestly, if you're opening up your own retail store the last thing you'll ever want to do again for the rest of your life is buy anything retail -- especially if it's for your own store. Buying your store fixtures wholesale is not only mandatory it's a last resort after you've tried buying antique fixtures at a fraction of the cost. Even if you've hired a top-notch retail store designer, he or she should be buying your fixtures and other materials at prices even better than wholesale....
 

10 Important Things To Tell Your Prospects

 
Hello everyone, hope your day is going well! I know this one is short but it is very helpful! 1. Tell your prospects that you offer free delivery. This may cost a little money, but, you will gain theextra customers to make up for it. 2. Tell your prospects that you offer a lower price. If you can't afford to offer a lower price you couldalways hold the occasional discount sale. 3. Tell your prospects that your product achievesresults faster. People are becoming more and moreimpatient and want results fast....
 

Miracles are Your Responsibility!

 
John Di Lemme on "Miracles are your responsibility" Miracles are your responsibility! What does that mean? Simple...You have a responsibility to create miracles inyour own life. The responsibility lies on your shoulders. You cannot blame anyone else, and you can't look outsideof yourself for someone else to create the miracles foryou. In this article, I'm going to break down the word"Miracle", because each of you have a responsibility. Asyou know, my Why is to impact others and change the worldone heart at a time....
 

10 Mistakes That Reduce Profitability

 
In my professional experience as a sales and marketing coach/consultant, I've had the opportunity to work with a number of small business owners on various issues related to sales and marketing. The owners who are struggling to keep their businesses afloat tend to engage in some, or all, of the following mistakes that reduce profitability. Mistake #1: They fail to market or market inconsistently. Once you have committed to owning and running a business you must be equally committed to marketing and selling the products and services of that business....
 

The Truth Behind Linear Selling: Why It Can Make Prospects Run The Other Way

 
Sean works for a major telecom company. During one of our coaching sessions, he told me, "I've been diligent about following the sales process that my company believes is requiredto make a sale -- but, for some strange reason, my prospects don't want to fit into that process. What am I doing wrong?" Sean's comment struck me because it spoke to years of traditional selling programs that promote linear selling -- moving prospects along from one step to another untilthey say yes -- as a "guarantee" of sales success....
 

Five Keys to Make Your Cold Calls Sizzle

 
Do you clam up on the telephone? An advertising rep called the other day to sell some ad space in a local news magazine. After I said, "Hello," there was nothing but monotone dialog until I interrupted him a minute later. It sounded like he was reading a script... but he wasn't (I asked). When you make calls trying to sell your products or services to your prospects, don't forget to be yourself. Here are five simple tips that will help. Smile -- it can be heard in your voice. Stand up -- it helps you breathe....
 

In Sales Service Means Business

 
Some businesses flourish while others slowly fade away. There's usually a good reason. Here are two examples. Bernadette, my wife, has a busy schedule. She will often call for a manicure at the last minute. She's been going to Carol's Beauty Shop and Day Spa for the past two years. According to Bernadette, whenever she calls Carol and regardless of how full her schedule is, she is always pleasant, professional and very accommodating. When Bernadette calls and asks "Do you have an opening for a manicure this morning,"...
 

I Don't Want To Be Sold; I Want To Buy

 
I went shopping for clothes today. My plan was to buy a navy blue sports coat, a couple of shirts and ties and maybe a pair of black shoes. Understand that as a sales trainer, I want people to ask me to spend my money. I'm not going to buy unless asked. Unfair you say! Maybe but here's the thing... Unless you ask me to buy, I won't. How hard would it be for me to spend maybe $1,000? As it turned out, it was very hard. Let me recount what happened. Store 1. A well-known CBD menswear store. Actually they were having a sale - up to $200 off sports coats....
 

Tips for Increasing Your Profits with Gift Certificates

 
Offering gift certificates is an excellent way of increasing sales by solving your customers' gift-giving problems. Often people would like to give your products as gifts, but are hesitant to choose a specific item for someone. I'm a jewelry artist, and when I realized I was losing sales to these potential customers, I started offering gift certificates - and discovered a wonderful sales tool. Wherever you sell your products - at retail locations, shows, home parties - be sure to have an eye-catching sign advertising "Gift Certificates Available in Any Amount"....
 

How To Write A Riveting Sales Letter That Closes Sales

 
How do you get people's attention and build their interest to take the time to read your sales letter? Let's face it. If you can't get the attention of prospects and keep their interest your sales letter will just fall flat on it's face and thus not make you much money. Today, I'm going to show you how to take that limp sales letter and inject more money making power into it. How? You make your sales letter more riveting. And you do that by creating a thread of curiosity and or surprising information that keeps your prospects on the edge of their seats....
 

The Importance of Good Sales Leads

 
An important part of your business plan should be to generate a steady stream of qualified leads. Making sure that leads flow into your "pipeline" will be one of the most vital aspects of your overall business. This will be particularly true if your business is network marketing. You need an abundance of leads constantly flowing in because sales and recruiting is mostly a "numbers game". There are plenty of ways to obtain new leads, depending on your time and resources. Perhaps the most simple method is to buy a list of leads that pertains to your niche....
 

Value-added Selling?

 
"Value-added." That word is used so much it has become a clichй in business circles. There may not be a business in the world that doesn't claim to be a "value-added" seller. The problem is that once a word or phrase becomes a clichй, it often losses it's original meaning. This is true with "value-added." What exactly does that mean? Ask six business principles what it means when they say that they are a "value-added" seller, and you'll likely hear six different explanations. One claims that they fulfill orders quickly, and that short waiting period is "of value" to their customers....
 

The Risk of Being A Yes-Man

 
Sales is all about negotiating. You are negotiating from the first word out of your lips on a cold call, to the moment that you touch the contract with your customer's wet signature on it. Whenever you are listening to a prospect tell you about something that they want or complain about a problem that they want you to help solve, do not be too quick to agree. If you do, you risk losing your leverage. Here's an example. Let's say that you are selling photocopy machines. Your prospect tells you that he believes his monthly costs for copying are too high....
 
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